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How Modern Food Company regained control of local presence across 11 restaurant brands

Modern Food Company partnered with BrandWizard to unify and verify its locations, standardize listing data, centralize review operations, and clean up photo galleries at scale—so every brand stays accurate, protected, and consistent across Google and other key platforms.

Retail

Niche
Saudi Arabia

Country
30

Number of locations
4.63

Average rating

About Modern Food Company

Modern Food Company (MFC) is a hospitality group based in Saudi Arabia, operating a portfolio of premium restaurant brands across major cities in the Kingdom.

Brands in the portfolio: MYAZU, ROBATA, KAYZO, LEGASTRO, CICCHETTI, SIGNOR SASSI, BEEFBAR, COYA, CRAZY PIZZA, AGIO, and URTH CAFFÉ.

The challenge: keeping local presence accurate and controlled at scale

As MFC grew its multi-brand footprint, local presence management became harder to control across locations and platforms. The team faced four key challenges:

Frequent changes to Google listing data
Unverified or hard-to-control locations
Review management at scale was inefficient
Photo galleries were cluttered

The solution: one operating system for listings, reviews, and photos

Modern Food Company implemented BrandWizard to regain operational control across brands with a unified workflow built around four pillars:

1) Verification and ownership control

MFC brought all locations across its restaurant brands into one unified dashboard, verified them, and secured ownership. This created a stable foundation to control listing data, prevent unwanted third-party changes, and manage updates consistently at scale.

2) Centralized review management

Instead of working location by location, MFC used BrandWizard to monitor and reply to reviews across the portfolio from a single workspace—reducing manual effort, improving response consistency, and making reputation work measurable.

Templates for consistent replies: MFC also enabled response templates to standardize replies across locations, helping the team respond faster and keep a consistent brand voice.

3) Photo management at scale

Before BrandWizard, the team submitted photo removal requests manually. With BrandWizard, the process became easier and much faster, freeing up time for more strategically important tasks.

4) Listing standardization and ongoing protection

MFC standardized core listing details across all locations so customers see consistent, accurate information on every platform. The team could roll out updates from one place and keep data protected over time, reducing inconsistencies caused by frequent changes.

Results: reputation control across brands, cleaner galleries, faster operations

After implementing BrandWizard, MFC achieved measurable improvements across the portfolio:

50,989 total reviews managed at scale
4.62 average rating
11,943 photos deleted in 2025, helping protect brand presentation across locations
Centralized monitoring and faster operational control across brands

“Before BrandWizard, local updates and review handling were fragmented across locations. Now we manage everything from one dashboard, with templates and automation that help us stay consistent across the portfolio.”

Waleed Aamir, Marketing Manager

Explore BrandWizard tools

Advanced Online Presence Analytics

Monthly analytical report on the status of your company's online presence

Review Center

Collect reviews from popular digital services, receive notifications of new ones and respond to them from a single account

Posts

Post your news, special offers or events in listings directly from the BrandWizard account to attract more customers to your locations

Małgorzata Wojdalska

Head of Ecommerce

More calls, more visits, and more positive reviews — all
thanks to consistent management of our Google Business Profiles.
Ilia Khoperia

CEO

We've seen remarkable improvements in our local search rankings and overall visibility. The results speak for themselves.
Lukasz Szatkowski

Regional Facilities Manager

With BrandWizard, we now have a clear, centralized view of our customer reviews, empowering us to react swiftly and enhance our service.
Dina Diab

Regional Marketing & NPD Manager

Their tool is invaluable to any business dealing with multiple locations.
Lucas Costamagna

Head of Digital Marketing

It is our pleasure to recommend BrandWizard, which has served as our service provider for managing the company's online presence and reputation.